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Culture as a business accelerator

Our first set of articles looks at how you can achieve competitive advantage by concentrating on your culture. We examine why culture matters to customers as well as employees, its role in talent management, how it's changing workspaces, and why it's important in supplier relationships.

Building a billion dollar culture

How a digital service with a human touch can drive commercial stardom. Tony Hsieh, former CEO of online retailer, Zappos, knew that if you concentrate on a culture of customer service – and chase the vision, not just the money – success will follow.

Employee engagement in a digital business - technology’s role in fostering culture

How technology can help talent management in a distributed enterprise

Work is a place again - but with a new style and purpose

How to create workspaces that work for every generation in your workforce

Conjuring the magic from millennials

How to win the war for talent by giving millennials what they want from work

The value of collaborative sourcing - why it pays to care about culture in the supplier-buyer relationship

Why it pays to care about culture in the supplier-buyer relationship

Culture is not a fluffy subject - even when you're selling teddy bears

How top employers increase shareholder value by concentrating on culture

Why telling an authentic brand story makes business sense

How a consistent brand message for customers and employees delivers competitive advantage

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